Take Your Property to the Next Level by Embracing These Technology Trends
As with many other industries, a lot of innovations in the hospitality industry are happening on mobile platforms. Both guests and employees can benefit from hospitality systems that offer control and information on the go through smart devices. Properties in some of the most competitive markets including New York City and Los Angeles can enhance operational efficiency, help managers better multitask, and create a more personalized experience for guests. Below we highlight five ways the industry is already using mobile platforms on a daily basis.
Create Seamless Check-in and Check-Out
So far the biggest impact that mobile platforms have had on hospitality systems has to do with the check-in process. Many major chains now let guests use their smartphones as room keys. They can also check-in using their phones to bypass the reception desk and head straight to their room. As soon as they check in using their phone, the room prepares for their arrival. Climate, lighting, and entertainment are all ready to greet them. Enticing guests to use their phones for checking in and out is an excellent way to get them to opt-in to your hotel app. You can then use that app to promote your services and amenities.
Connect With Guests through Mobile Messaging
Offer guests a truly hands-on concierge experience by giving them the option to reach out to you via app or text whenever they have any requests. Place all app and text communications involving staff and guests within one platform so you can respond to issues quickly. By giving guests the ability to communicate issues immediately, you have the option to resolve them before they become negative reviews. Ultimately, the tool helps you generate and analyze feedback so you can consistently improve your services. According to a TrustYou study, 91 percent of visitors are likely to provide issues or feedback during their stay if given the right platform.
Empower Property Managers with Mobile Access
In the past, hotel general managers might be stuck keeping up with work in the office all day. Mobile platforms give them the option to interact with guests directly without having to sacrifice efficiency. They can walk throughout the property while keeping up with occupancy rates, housekeeping, maintenance, and guests’ requests from a mobile app. Even if they’re away from the office, they can respond to any issues as soon as they occur.
Offer Guests Personalized In-Room Controls
While in-room advancements are mostly limited to high-end hotels, they are the future of the hospitality industry. Provide guests with a dedicated tablet that gives them access to entertainment, promotions, reservations, and in-room controls. These in-room controls are the ones that will let them have a truly personalized experience. From one place, guests can adjust lights, climate, and entertainment according to their unique preferences.
Enhance Your Housekeeping Efficiency
Housekeeping may not seem like the most tech-dependent hospitality role, but it can benefit greatly from mobile access. For one, you can provide guests with an easy platform for them to opt in or out of housekeeping through an app or in-room tablet. Housekeepers can have their own platform to receive real-time updates throughout their shift. This way they can address maintenance requests as soon as they pop up instead of having to interact directly with a manager to see what they should tackle next. This will reduce the risk of interrupting guests while also ensuring rooms are maintained properly at all times.
Want to learn more about how our hospitality systems can help you embrace the mobile revolution? Fill out our online contact form or call us at 1-212-792-6700 for more information on our smart hotel solutions.